PortfolioParis — MMXXVI

KavyaRamireddy

Luxury Marketing & Brand Strategy — INSEAD MiM ’27

I believe the best ideas are the ones that make you feel something.

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Passionate about luxury strategy & branding — curious about what makes a brand stand out, one story at a time.

Hi, I am Kavya Ramireddy from Hyderabad, India, and I am currently pursuing my Master in Management at INSEAD in France. I have a background in analytics, and coming from a background in Computer Science, I also wanted to better understand the business side, which led me down this path.

Moving between cities, from Paris to New York to Singapore. I found myself developing a strong interest in the luxury, FMCG and beauty space. I have worked on various projects, from the Chaumet case competition to L’Oréal Brandstorm. With every step I took, I felt an immense urge to work in luxury strategy and marketing.

Apart from all this, I’m 80% dog mom personality, love lifting heavy at the gym, and enjoy styling. I also have an eye for the most unique jewellery

02 — ProjectsCatalogueAll work →

Projects

My Work“In order to be irreplaceable,
one must always be different.”— Coco Chanel

The Next Chapter of ChaumetBrand & Client Strategy

Balmain, after OlivierLuxury Brand Strategy

L’Accordeur by YSLProduct Innovation View
all work↗

My work revolves around helping brands stay true to their original identity while evolving with the times. I’m interested in finding that balance between preserving what makes a brand unique, responding to new trends, and understanding the changing expectations of a new generation of consumers.

03 — VisionMore →

“In a star brand, you honoryour past and invent yourfuture at the same time.”

— Bernard Arnault